HighEdWeb Assocation October 10-13, 2010

Session Details


Web Video for Cheap

TNT2 Content Track

Caprice, 4th Floor


Professional video production firms charge thousands of dollars for their work. This presentation brings you quickly through some of the ways you can produce Web video cheaply and quickly for university websites.What you absolutely need to create effective and engaging videoWhat you can skip, or postpone to invest in laterWhen is it good to create your own resourcesWhen is it good to outsource resourcesThis presentation will include lots of examples to illustrate the points, as well as take-away materials so attendees can obtain a good base of knowledge to get going on Web video production right away!


Colleen Luther
Web Producer, Rensselaer Polytechnic Institute

Colleen Luther comes from a journalism/writing background and has grown into a producer of Internet and multimedia content. Her strengths include editorial work, information architecture, and content strategy, with expertise in writing and editing. She applies those strengths to a variety of media - including social media, podcasts, and video. She holds communications degrees from Syracuse University and Rensselaer Polytechnic Institute, and has been employed as a Web Producer at RPI for six years. http://rpi.edu/careyc